Beating the competition

Ramp up your profits in three easy steps:

Know your customer base: Existing customers are your best source of new sales. All you need to do is use your equipment history records to identify customers with older equipment, or equipment with reliability problems.

Be Proactive:  A mailing or series of phone calls can work wonders. You already have a leg up on your competitors, with your equipment history. Take advantage of it by reminding the customer that you know and understand his equipment.

Keep Records: You need to know what is working. Over time you will begin to see that some forms of advertising are paying off, and some aren’t.

Fireline provides equipment and advertising tracking to meet your needs.

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DoorPack: Mobile Technology: making it work for your business

The new technology has revolutionized the way Door companies do business. It is now possible for small to medium sized businesses to field a mobile solution at a reasonable price.  Buying a mobile solution can be difficult, there are so many, and it is hard to figure out what they really do.

Some mobile solutions are hosted, or cloud based. Your business data and programs reside on someone else’s server. Typically, you pay a monthly fee. On the plus side, you are able to access all of your information from anywhere. The negative is that you lose control of your business information. Most providers will cut you off immediately if they think you have missed a payment. Your business is dead in the water until you resolve the issue. It is common for the business owner to pay, even if he or she has already sent a check, just to get the business going again.

Things may not work out with the new software. You might get tired of the monthly fees, or it just might not be doing the job. You will need to get your data out of the hosted/cloud based system to provide it to your new software provider. Good luck, many hosted or cloud based providers balk at giving you your data. If you are unwilling to live with their software and their bills, you have to go back to your paper files and reenter all of your history in the new software.

The lack of control in the hosted or cloud based environment, makes many business owners uneasy, especially the ones who bought into the concept without understanding the ramifications. Somehow it is disconcerting to realize that someone else controls your business data, and ultimately your business.

Fireline’s mobile solution is designed to give you complete control of your business information. All of your software and data reside on your computers, and no-one can shut you off. We also offer a complete technical support and upgrade package.